

"The battle of A.O.C. in Switzerland" explores the revaluation of local products in the face of global challenges. The authors, Stéphane Boisseaux and Dominique Barjolle, analyze how A.O.C. protect and guarantee the quality of Swiss products. An essential guide to understand the issues of protected geographical indications.
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Faced with globalization and supermarket competition, agriculture is seeking to survive by revaluing local products. "La bataille des A.O.C. en Suisse" by Stéphane Boisseaux and Dominique Barjolle examines the challenges of defining a region, preserving a flavor, and a traditional method. How to protect iconic names like Gruyère from imitations and ensure precise quality? This book describes the mobilization in Switzerland to establish controlled designations of origin (A.O.C.) and protected geographical indications (I.G.P.). A comprehensive work that benefits from the expertise of legislators, agronomists, economists, and gastronomes to provide a clear view of current issues.
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"The battle of A.O.C. in Switzerland" explores the revaluation of local products in the face of global challenges. The authors, Stéphane Boisseaux and Dominique Barjolle, analyze how A.O.C. protect and guarantee the quality of Swiss products. An essential guide to understand the issues of protected geographical indications.