Professional Dictionary of Wine
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  • Professional Dictionary of Wine

Professional Dictionary of Wine

Global Marketing

Available in stock
Author
Ernesto De Serdio
Language
Spanish 🇪🇸 / 🇬🇧 English
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Description

Dictionary with 1200 terms related to the wine sector in both English and Spanish. Each term is defined and classified into the four major areas of the wine industry: Viticulture, Oenology, Tasting, and Wine Commerce. This publication serves as a reference work and an easy-to-use guide, but also as a learning tool for professionals who need to complement their technical knowledge with marketing, sales, and trade information. To this end, defined terms are grouped into the aforementioned four broad areas, allowing each reader can delve deeper into the knowledge of those terms that are not their specialty. The dictionary follows the Hispanic perspective by emphasizing specific terms from the wine culture in Spain.______________________________________________________________________Diccionario with 1200 terms related to the wine sector in Spanish and English. Each term is defined and classified into the four major areas of the wine sector: viticulture, oenology, tasting, and commerce. This publication is presented as a reference work and easy query, but also as a learning guide for professionals who need to complement their technical knowledge with others regarding marketing, sale, and trade. For this purpose, defined terms are grouped into the four broad areas mentioned before, so that each reader can go deeper into the knowledge of those terms that are not their specialty. The dictionary is written from a purely Hispanic perspective, emphasizing specific terms from the wine culture in Spain.

Details

9788492570744

Data sheet

Author
Ernesto De Serdio
Language
Spanish 🇪🇸 / 🇬🇧 English
Publisher
Global Marketing
Number of pages
494
Date of publication
23/12/2011